Royal De Heus acquires a majority stake in D-Mix in Ukraine
On 4 March 2019 Royal De Heus has signed an agreement to acquire a majority stake in D-Mix in Ukraine. With this partnership De Heus marks a strategic step in the attractive Ukrainian market for animal feed following over a decade exporting animal nutrition products to Ukraine. The joint venture company will carry out its business activities under the trade name ‘Koudijs Ukraine’. Closing is expected in the second quarter of 2019.
Mr Shopsky looks to the future with confidence: “I am happy that we have transformed our long-lasting cooperation with De Heus into a partnership. De Heus is the best partner to jointly further expand our growing customer base and offer our customers extra support in professionalising their livestock farms. I believe that the knowledge and long-term vision of De Heus will contribute a lot to the rapid growth of our joint business and together we will go straight forward to the next development phase.”
Ukraine is one of the most fertile areas of Central and Eastern Europe. The agricultural sector has been the engine of the Ukrainian economy for many years. The country has grown to become an important player in the international agricultural market. The Ukrainian government invests and stimulates the local agriculture to further increase revenues and production and thus strengthen the international position. It is anticipated that the size of the livestock market will further increase and, consequently, the demand for high-quality and effective animal feed.
The Ukrainian government welcomes foreign investors who contribute additional knowledge and experience in the field of animal feed, livestock farming and farm management. Very few foreign companies have entered the Ukrainian animal feed market so far. Dutch companies have a very good reputation. The above market situation provides an excellent opportunity for De Heus to take this step forward and enter the Ukrainian market. This step is in line with De Heus’ ambition to build up leading market positions in countries in which the animal feed market will develop strongly in the coming years.